Makeup tutorials based on skin tone and facial features LOOK GOOD, FEEL GREAT!
Get the WOW HOW – the app that shows and teaches you makeup styles based on your skin tone and facial features.
Change your make-up habits, experiment with new colours and techniques.
Have your very own virtual make-up artist, Gracie, available 24/7 to teach you how to apply your make-up.
Boost your confidence and make the best of your features.
With our app you can:
• Create your own unique 3D mannequin from your facial
features
• Follow easy step by step tutorials to create your
chosen look
• Use the split screen mirror to view and copy
instructions at the same time
• Create your personalised look book for every occasion
and revisit looks anytime you like
• Build your own shopping wish list
• Shop direct with reputable retailers & brands of your
choice - John Lewis, Boots, House of Fraser, Avon,
Superdrug plus many more
• See how your makeup should look from all angles by
tilting and turning your mannequin
• Store your looks to your device so totally private to you
Check out our styles:
Natural – for that everyday look
Evening/Smoky – for a more dramatic look
Bridal – looks for that special day
Contouring – to define your facial features
Plus:
Gracie’s Tips – handy makeup tips displayed during tutorials
Gracie’s Gem’s - important makeup information we all need to know!
Coming soon:
More looks and skin tones
September 15, 2025
September 15, 2025
September 15, 2025
September 14, 2025
September 14, 2025
September 14, 2025
September 14, 2025
September 13, 2025
September 13, 2025
September 13, 2025